3/22/19 - Day 51 - Mimic

Bellwork:

Open your Mimic document from yesterday.

Agenda:

1. Mimic 
• Complete the doc as you post
• Answer the analysis questions using the CSV export

3/21/19 - Day 50 - Mimic Social Media Simulation

Bellwork:

Open your Mimic Social Media simulations.

Agenda:

1. Mimic Social Simulation 
2. Complete the Post Strategy & Analysis Summary doc

3/20/19 - Day 49 - Product Life Cycle

Bellwork:

Open your product life cycle document from yesterday.

Agenda:

1. PLC - Part 2 - examples and scenarios
2. Discussion: PLC

3/19/18 - Day 48 - Product Life Cycle

Bellwork:

Join the class March Madness Bracket Challenge

Agenda:

1. Notes & Video: Product Life Cycle

3/18/19 - Day 47 - Pricing/Product

Bellwork:

1. Think about the weekend - what went on in the world of Marketing?  GOOGLE SOMETHING IF YOU  HAVE TO.
2. Guess what?!

...just kidding!

Agenda:

1. Weekend Wrap Up
2. Review of Pricing
• 4 Strategies
3. Intro to Product Mix

3/15/19 - Day 46 - Pricing

Bellwork:

I am not here today. Please follow the agenda below.

Agenda:

1. Pricing Review - FINISH FROM YESTERDAY
• Read: Pricing Notes
• Assignment: Pricing Strategy Analysis
2. Fantasy Project - Stadium & Ticket Sales

3/14/19 - Day 45 - Pricing

Bellwork:

Think of one take away from Writers Week or Tom Dore's conversation.

Agenda:

1. Mercedes Benz Going Cashless (see email)
2. Pricing Notes
• As you read the notes, complete this Pricing Strategy Guide

3/13/19 - Day 44 - Welcome Tom Dore

Please Welcome Tom Dore!

3/12/19 - Day 43 - Writers Week

We are in the Auditorium today for Writers Week - please sit as a class in the same spot as yesterday.

3/11/19 - Day 42 - Writers Week

Agenda:

We will be meeting in the Auditorium for Writers Week. Make sure you find me and sit as a class.

3/8/19 - Day 41 - Fantasy Project

Bellwork:
Open your Opportunity Cost Ads from yesterday.

Agenda:

1. Opportunity Cost Ad Share
2. Fantasy Project: Game Time/Festival Entertainment

3/7/19 - Day 40 - Opportunity Cost Ads

Bellwork:

I am not here today, please follow the agenda below.

Agenda:

1. Assignment: Opportunity Cost in Ads
• Based on the products you picked in class yesterday, create a print ad showing opportunity costs (see the examples in the assignment doc)
• You can use Google Drawing, Canva or any other design tool that you think can best communicate the message in the form of a print advertisement.
• In creating the ad, make sure you pick the product you are representing (i.e. I am a marketer for Samsung, my ad is clearly a Samsung ad promoting the Samsung products over Apple). 
• Ensure 1 group member emails your completed ads once you are done. 

3/6/19 - Day 39 - Opportunity Cost

Bellwork:

Thinking back to yesterday's buying motives. Complete this scenarios chart.

Agenda:

1. Buying Motives Scenarios
2. Opportunity Cost: Video
3. Assignment: Opportunity Cost in Ads

3/5/19 - Day 38 - Buying Motives

Bellwork:

Think about the weekend - what went on in the world of sports & entertainment.

Agenda:

1. The Hustle - Gamers/Influencers & Charitable Giving
2. Make a list of the last 3 things you spent money on.
3. Slides: Consumer Buying Motives
4. Commercials
5. Buying Motives Examples

3/1/19 - Day 37 - Fantasy Website

Bellwork:

Fyre Festival Disaster

Agenda:

1. Fyre Festival - Marketing Genius/Disaster
• Netflix Trailer
2. Fantasy Project
• Website 
• Marketing Plan 
• Branding